The reaction to our plea for a global renaissance of Trust is building momentum thanks to many influencers and early adopters that resonate with this important topic.   Here’s a couple of examples of what Stephen has been up to:

“TRUST is a shamefully elusive quality in business, leading organizations to make poor decisions, go to market more slowly, and waste time and effort in unproductive pursuits…  Stephen M. R. Covey says the secret of speed to market, loyalty, responsiveness, and a high-functioning—even remarkable—organization may be the most elementary (but all to often absent) component of effective human relationships: TRUST.”

AssociationsNow, July 2007 – Newton Holt

On August 14^th Stephen M. R. Covey presented his new book and keynote The Speed of Trust to the attendees of the ASAE and the Center for Association Leadership’s Annual Meeting and Exposition in Chicago. Stephen says, “Associations have an opportunity to be a trusted resource, a trusted advisor, and liaison…  Associations can literally help to elevate the behavior of an entire industry, trade, or profession. Getting results in a way that inspires trust is not only the right thing to do, but is the economic thing to do . . . and that is good business for us all.”

This compelling message is resonating with business and association audiences every week as my road warrior business travels the globe delivering what William Parrett, CEO of Deloitte Touche Tohmatsu, calls a “red-hot relevant” message.

 “What makes one company or organization successful while another flounders? Why are some employees rock stars while others become disgruntled and irrelevant? There are many reasons of course, but, according to author and business strategist, Stephen M. R. Covey, a single distinction often makes the difference: TRUST.”

Oklahoman, July 2007 – Penny Cockrell